ProAll deploys Atom technologies' m-commerce solutions for its unique Dial N Sing service

Users of Dial N Sing service will be able to make payments through atom’s IVR, atom mobile application or atom Net Banking/IPG platform

ProAll, telecom value-added services (VAS) company has entered into a partnership with atom technologies, India’s top m-commerce (mobile commerce) solutions provider, for deploying atom’s mobile payments platform. ProAll will extend mobile payment facilities to customers of its Dial N Sing service, which is the world’s first karaoke service on phone.

Atom is the largest m-Commerce solutions provider in the country. Till date, atom has processed more than Rs 2,000 crore worth of transactions on its platform. Its clientele comprise of 400+ best associates across various industry verticals and includes corporates, Government utilities, Travel and Tourism companies, Insurance firms, DTH service providers etc. ProAll will deploy atom’s IVR solution, atom mobile application and atom Net Banking solutions to give customers of Dial N Sing the flexibility to choose from various options of making payments through their mobile phones. The greatest benefit of atom’s m-commerce solutions, apart from the ease of making payments, is that it ensures personal details of customers such as credit card and bank information etc are absolutely secure while they make payments for the Dial N Sing service.

Elaborating on the tie-up, Kiran Kamtikar, MD, ProAll, said, “The Dial N Sing service is a huge advantage for those who love to sing, be it professional singers, aspiring singers or even bathroom singers. Dial N Sing subscribers just have to dial a unique number to sing along a karaoke track for UNLIMITED number of times, record their song with studio effects and listen to the recording instantly. They can also download their recorded songs from the website www.dialnsing.com. Dial N Sing, therefore, brings recording studio at everyone’s doorstep as now, anyone can record a song in their own voices without any fears or hassle and from the privacy of their homes. Additionally, this facility can also be used to send a song as a gift for the loved ones or friends on special occasions like birthdays, anniversaries, festivals etc. atom’s single interface for all payment solutions and its stringent risk management practices will make this product even more user-friendly and easy to use for our customers.”

Mr. Dewang Neralla, Director, atom technologies, said, “atom is the largest IVR (interactive voice response) payment solutions company in India with a market share of over 80%. We also, have a huge network for IPG/netbanking payments and have tied up with more than 20 banks for this facility. Dial N Sing is a very innovative concept in VAS and I am sure our solutions will help ProAll to solve its problem of collecting payments from its customers.”