Ten Sports to telecast 'Hero Honda FIH World Cup 2010'

• India to clash with Pakistan on Day One, February 28th 
• Catch the action LIVE and Exclusive on Ten Sports!

India’s most watched sports channel Ten Sports will telecast the “Hero Honda FIH World Cup 2010” starting February 28 to March 13, 2010. The prestigious once in four year extravaganza will be played at National Stadium, Delhi. Ten Sports will also be producing the telecast of the World Cup.

The Hero Honda FIH World Cup will have the top 12 teams namely Pakistan, India, Korea, Australia, New Zealand, South Africa, Netherlands, Germany, Spain, England, Argentina and Canda clashing with each other for the coveted title. South Africa will take on Spain in the opening match on February 28, 2010. Hosts India will start their campaign by playing the last match on Day One against traditional rivals Pakistan.

The Hockey World Cup is being organised by International Hockey Federation (FIH) since 1971. It is held every four years, bridging the four years between the Summer Olympics. Five countries have dominated the event's history. Pakistan is the most successful team, having won the tournament four times. The Netherlands have won three titles, Germany has won two titles while India and Australia have each won the tournament once.

Mr. Atul Pande, CEO, Sports Business, Essel Group said, “We are delighted to telecast Hero Honda FIH World Cup 2010. World Cup 2010 will serve as an ideal preparatory platform for the Commonwealth Games, to be held in India in the same year. The tournament will herald an exciting year in Indian sport.”

“Ten Sports will be telecasting the matches with pre post programming, user friendly graphics to make the viewing experience a delight. We hope the telecast of Hero Honda FIH World Cup 2010 will greatly contribute to the success of the hockey in the country"; Mr. Pande further added.

Catch the action LIVE and Exclusive on Ten Sports from February 28th onwards.

About Ten Sports
Ten Sports is the highest rating sports channel in the sub-continent, available in more than 75 million homes in over 75 territories. Since its launch in 2002, Ten Sports has become one of the World’s leading producers and distributors of live cricket and is the commercial rights holder for half of the world’s cricket boards including the West Indies, Pakistan, Sri Lanka, South Africa, and Zimbabwe. Ten Sports also holds exclusive and long term broadcast rights to the UEFA Champions League, US Open Tennis, and WWE.