With around Rs 18 crore in its kitty, AAP has fallen short of its target of collecting Rs 30 crore before the elections, despite employing a number of innovative initiatives like fundraiser dinners, 'Coffee with Kejriwal', and 'Selfie with Mufflerman'.
However, the party has taken it in a positive stride and refused to pin the blame on its donors.
Also Read
In the 2013 elections, the party had to ask people to stop giving money as donations saw a rise.
Elaborating further, Jha said, "One must not forget that we started in late November which is much shorter a span of time than we had with us in 2013."
He said data showed that the party had more small token donors, a symbol of its "increasing base" both inside and outside India.
"It's a reaffirmation of the fact that we accept all kind of donations and in the most transparent way possible," Jha told PTI.
The AAP had been using improved ways of fund collection, one of which is an 'App' called "Aap Ka Daan" created by Prasenjit Pati, a Bhubaneswar-based volunteer who was a junior of party convener Arvind Kejriwal at IIT-Kharagpur.
"The app was created in order to reduce the hassles in the donation process as there were a number of small token donors who could not contribute to the party online," said Pati.
Asked whether there was any kind of "pressure" from the party leadership to gather more funds, Jha said, "The pressure is not from the top but from within the fund collection team."
The party's fund collection will continue till a decision is arrived at by the central leadership of the party, he said.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
)