Afghanistan proved competitive in their tournament debut, including posting a win against Scotland, even though the minnow nation only contested their first one-day international in 2009.
Moles said his players, many of whom learned their cricket in refugee camps, were passionate about showing the world there was more to their country than war and unrest.
"These guys have got nothing really compared with Full Member nations in terms of rewards for playing the game," he told New Zealand's Radio Sport.
"It's a difficult country to live in. It's in the newspapers for all the wrong reasons and yet here we are giving everyone an opportunity to talk about Afghanistan in a totally different light."
However, Moles said passion could only take a team so far and competitive games were needed to nurture young talent in Afghanistan.
"It's vital really," the South African-based Englishman said. "They've made enormous strides over the last five or six years to get where they are but the reality is we need to develop the group underneath this group."
