Big B honoured to ring bell at Bombay Stock Exchange

Image
Press Trust of India Mumbai
Last Updated : Jun 17 2014 | 4:43 PM IST
In an innovative way of promoting his debut fiction show 'Yudh', megastar Amitabh Bachchan today rang the bell at the Bombay Stock Exchange.
As the countdown to the start of trading began and the moment the electronic clock struck 'zero', the 71-year-old legendary actor rang the bell.
Bachchan, who essays the role of a real estate giant Yudhisthir Sikarwar, owner of Shanti Constructions Pvt Ltd, even listed the fictional company on BSE as a promotional move for the day.
"I am honoured to be here. I see it (BSE) everyday on television through media. I think Stock Exchange reflects what is happening in the society. It seems the country is going ahead as the Bombay Stock Exchange shows that," Bachchan told reporters here.
Bachchan lit the welcome lamp along with N P Singh, CEO, multi-screen media, Ashish Kumar Chauhan, MD & CEO, BSE Ltd and Sudhakar Rao, Chairman, BSE Institute Limited.
Big B also revealed the poster of 'Yudh'. The show traces his journey, his struggle with his collapsing health, his battle with business rivals and his complicated family equations.
'Yudh' is most likely to go on air on Sony from July.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jun 17 2014 | 4:43 PM IST

Next Story