The first phase of the campaign was launched earlier in the run-up to the state Assembly polls due later this year.
Launching the second phase of the campaign at a press meet in Bilaspur, Union minister J P Nadda and Leader of Opposition in the Himachal Assembly P K Dhumal said the two video series aimed at "leveraging the public discontent" against the ruling Congress in the state.
They added that the 'Vidhayakji Jawab Do' series would feature 36 videos, with the voters seeking accountability from the 36 Congress MLAs of the state and reminding them of their "unfulfilled" promises.
Dhumal alleged that the Virbhadra Singh-led government had miserably failed to resolve the key issues such as water shortage, dilapidated roads, inadequate public transport, staff shortage in educational and health institutions etc.
Regarding 'Main Hoon Himachal', the former chief minister said citizens' issues and the "insensitive and callous" attitude of the government towards those problems were reflected in the video series.
Conversations with the youth, women, government employees, farmers and those from various other sections of the society had been recorded in the videos to highlight the "miserable plight" of the people and "public response towards the apathetic attitude" of the government, he said.
The message of the campaign would be propagated through multimedia, the veteran BJP leader said, adding that 7,000 WhatsApp groups had been created by the BJP IT cell and anyone could give a missed call on 7574068068 to receive the links of the videos through text messages.
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