Blue Star grew by 20 per cent in the current financial year so far, faster than the industry growth, and currently has a market share of 10 per cent, the company said in a release here.
"The company intends to continue its aggressive thrust in the room air-conditioners market and aims to gain a market share of 12 per cent in financial year 2017, in terms of value," it said.
Blue Star also announced the launch of a stylish range of air-conditioners, comprising a wide array of highly energy-efficient as well as eco-friendly split air-conditioners for residential and commercial segments.