Campaign mobilises support for fathers of girl children

Image
Press Trust of India New Delhi
Last Updated : Mar 22 2017 | 2:57 PM IST
Would Sania Mirza have become a tennis star had her father not lived out of a suitcase to fulfil her dreams? Would Priyanka Chopra have become the superstar she is without her father's unconditional support?
To mobilise support for such fathers who want to support their daughters in accessing their rights irrespective of societal pressure, and in turn prevent social evils like child marriage, a city-based NGO Breakthrough has launched a new campaign 'Desh Banaam Bal Vivaah'.
"Our current campaign aims to mobilise support for fathers who want to support their daughters but are not able to do so because of the pressure from the community members and other influential stakeholders in their lives, who expect the fathers to abide by the patriarchal norms," the NGO said.
Under the campaign, the organisation has launched a three and a half minute short film that shows how a father can support his daughter.
Motivated and supported by her father, a young village girl Rashmi is shown dreaming of becoming a "matric pass".
However, on her way back from school, everytime she introduces herself as "I am Rashmi, matric pass", she is demotivated by several people who tell her: "Aren't you dreaming too big, little girl?", "Let it go, you'll be getting married in a few days. Then you'll have to obey your mother-in-law just like me".
Another group of old men tell her, "In the village, when girls come of age, they get married, not educated. Understood?"
A disheartened Rashmi returns home and accuses her father of lying to her.
"You lie. People say that I'll never pass the matric. You'll get me married," she says, with moist eyes, only to be reassured by her father that nothing will come in the way of her education.
He says, "I promise you. You will pass the matric. That's the truth."
Adopted by the Ministry of Women and Child Development, the production calls upon every parent to extend a hand of cooperation to fulfil a father's promise, so that "Rashmi can avoid a marriage before she turns 18, unlike 80 million of her peers".
The film culminates with a grown up Rashmi who eventually does "pass the matric".

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Mar 22 2017 | 2:57 PM IST

Next Story