Xiang Junbo is being probed for "suspected serious violation of the Party's code of conduct," the Central Commission for Discipline Inspection said in a brief statement on its website.
The phrase is often a euphemism for corruption.
Xiang took the top spot at the China Insurance Regulatory Commission in 2011 after heading the Agricultural Bank of China, one of the biggest state banks.
Various Chinese regulatory agencies have trained their sights on the insurance industry, complaining about companies' use of their financial holdings to fund risky acquisitions in real estate and unlisted equities.
The announcement came after the chairman of the China Securities Regulatory Commission singled out the industry as a home for "barbarians" and "thieves" who engaged in debt-fuelled stock market acquisitions.
The president of PICC, the country's first non-life insurance company, is also currently being probed for corruption.
Rumours about a possible investigation into Xiang have been swirling for months.
He has previously been tied to scandal. In 2014, the New York Times reported he approached JPMorgan executives for a job for the child of a well-connected friend.
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