Escorts launches tractor range in South African market

Escorts Ltd today said it has launched its Farmtrac Heritage range of tractors in the South African market.
"The Heritage range, after receiving tremendous response in last year's 'Agritechnica' at Hanover (Europe), is now being introduced in South Africa," Escorts Ltd said in a statement.
These new tractors, which range between 50 HP to 75 HP, are set to bring about generational change in the tractor markets of South Africa, it added.
"We believe in innovative engineering to bring about dynamic changes in the farm sector all across the globe and aspire to become the leaders in designing tractors in sub 80 HP segment," Escorts Agri Machinery Chief International Business Rajesh Kumar said in a statement.

South African tractor industry today stands at around 6,000 units a year which includes tractors up to 450 HP. Out of these, Indian tractors in operation range between 35 to 90 HP category.
"Escorts Limited aims to leverage this segment by its new Farmtrac Heritage product line," the company said.