First Time in India, Enjoy a LIVE K-POP Performance in a Multiplex Auditorium, Only at INOX

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Press Trust of India MUMBAI and NEW DELHI
Last Updated : Apr 12 2019 | 4:20 PM IST

/ -- Korean boy group IN2IT to perform at INOX at R-City Mall Ghatkopar and Crown Interiorz Mall Faridabad
Talking about this latest innovation by INOX, Saurabh Varma, Chief Marketing Officer - INOX Leisure Ltd said, "Thanks to their foot tapping tracks, synchronized choreography and exciting music, the IN2IT is constantly gaining popularity at a global level. We are proud to host them at two of our multiplexes. It's also exciting that this will be a first-of-its-kind instance in India where a group is performing LIVE inside a multiplex auditorium. We have always aimed to innovate with the quality of content that we have been offering to our patrons and we will continue to do so. We invite the K-POP lovers of Mumbai and NCR to enjoy the Korean tracks being performed LIVE at INOX."

Keiko Bang, Founder - NAMAS-K adds, "We are grateful to INOX as a partner for helping NAMAS-K usher in a new era for Indian fans who love indie music and K-Pop. INOX is part of a global movement to reinvent the theater space. Having IN2IT perform in a multiplex auditorium is not only innovative but a real first in so many ways, even for Korea. Any fan of K-Pop, or even those just curious about this global phenomenon are in for a real treat!"
Yogesh Karikurve, Co-Founder, NAMAS-K said, "Indians are extremely discerning, when it comes to their entertainment. INOX was a wonderful choice for partnering as they understand entertainment like no one else and have also ventured successfully in this genre in the past. We are excited about the surging popularity of K-POP in India and are glad to take it to the next level."
About INOX Leisure Limited
About NAMAS-K

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First Published: Apr 12 2019 | 4:20 PM IST

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