On the eve of World Water Day, a volunteer of the NGO today took a shower at Jantar Mantar as part of a campaign to remind passersby that water can be saved if people gave up consuming meat, eggs and dairy foods.
The event sought to draw attention towards the impact of the meat industry on the worldwide water crisis.
"Meat production can require 10 times more water than the production of plant-based foods. To produce 1kg meat, it can require the same amount of water that is used for bathing 75 times -- an alarming drain on a precious resource," said PETA India campaign assistant Neerja Khede.
A vegan is a person who does not eat or use animal products.
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