Ford to work with HDMA to explore digital mobility solutions

Automaker Ford today inked a pact with Hyderabad Metropolitan Development Authority (HMDA) to assess the feasibility of a common digital mobility solution for commuters in the city.
As per the agreement, Ford will collaborate and work with the city authorities to analyse Hyderabad's existing transportation system.
It will then work with HDMA to design tech-based mobility solutions to improve the commuter experience, and that will optimise efficiency for transport operators, as well as reduce congestion.
"Partnering with local development authorities like HMDA and offering technology solutions fine-tuned to the needs of the cities means we can help find new ways to make commuters journeys seamless," R Mahadevan, director, Ford Smart Mobility, India said in a statement.

Collaborating with HMDA, Ford will engage with the relevant stakeholders and explore solutions in areas such as digital cashless one-time payments, mobile-based ticketing and smart card payments for passengers transiting through different modes of transport.