GrooveNexus - An Artist-fan Digital Music-place Launched in New Delhi

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Press Trust of India NEW DELHI
Last Updated : Feb 20 2019 | 10:35 AM IST

/ -- Powers EDM Night featuring DJ Mag #25, Quintino, at Engifest, Delhi Technological University
(Logo: https://mma.prnewswire.com/media/823928/GrooveNexus_Logo.jpg )
(Photo: https://mma.prnewswire.com/media/823927/GrooveNexus_Cofounders.jpg )
Commenting on the launch, Himanshu Mishra, Co-founder, GrooveNexus, said, "Being an alumnus, and having been the Central Counselor at DCE, I always felt the need to create a platform that connects everyone through music. Launching GrooveNexus at the same place and event, that too around Quintino's grooving EDM music, was the perfect thing to do. We also connected with a lot of other artists including music producers, rappers, DJs and singers as part of the Artist Hunt program while sponsoring the event. With GrooveNexus, I see a huge opportunity, especially with millennials and Gen Z, and we have built an interesting model that works well for artists and fans alike."

Talking about the platform and its importance, Nishant Mishra, Co-founder, GrooveNexus, said, "I see this as the perfect place for brands that target music-lovers and youngsters alike. Moreover, technology today has made the unthinkable, possible. Given our wide ecosystem of artists, influencers and others, brands and media houses can now derive precise intelligence on music and artist ratings from different digital sources on GrooveNexus. This is only the beginning, and definitely the next big thing for marketing and technology in music while we are excited to be at the cusp of these developments."
Commenting on the concept of music-place, Prabhanjan Deshpande, Co-founder, GrooveNexus, said, "Marketplaces are for products and services. This is a place where there is music, musicians and fans of all kinds, hence a music-place. We are in talks with leading artists, including awarded singers, instrumentalists, DJs and other popular names in the field. This is the perfect place for them to share their exclusive originals, and even get previewed by ardent music critiques. We are confident that this is going to change the way musicians and fans have always known each other."
About GrooveNexus

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First Published: Feb 20 2019 | 10:35 AM IST

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