Pune-based Hill Crest Foods & Beverages Pvt Ltd on December 13, last year had inked an MoU with the Arunachal Pradesh Horticultural Produce Marketing & Processing Board (APHPM&PB) for producing kiwi wine.
After introducing the country to the concept of fruit wines like pineapple and strawberry, Pune-based Rhythm Winery, a part of Hill Crest Foods and Beverages, is all set to launch its first kiwi wine.
The company is sourcing over 2.5 tonnes of kiwi fruits from Arunachal Pradesh for brewing the wine. Arunachal Pradesh produces more than 4,500 tonnes of kiwi fruits every year.
As per data for the year 2011-12, the area under kiwi cultivation in Arunachal Pradesh was only 3,027 hectares with a production of 4,541 metric tonnes.
According to the MoU, the revenues from this business will go to the APHPM&PB while Rhythm Winery is only a service provider working on project basis.
"We will finance the full cost of the project amounting to Rs 18,84,000 as per project proposal submitted by Hill Crest," Tatung said.
He said that around 70 per cent of kiwi fruit is not utilised properly in the state and goes waste.
"The first batch of 3,000 litres of kiwi wine is likely to hit the market later this month," state Chief Secretary Ramesh Negi said.
Negi said the kiwis produced in the state were of the same grade as New Zealand kiwis and only the inferior quality would be used for making wine. The best qualities would be used for consumption and making juices.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
