At around 10 AM Sunil Gupta had left home for his jewellery shop in Hurhuri area. On the way his bike was stopped by motorcycle borne miscreants who snatched his bag containing cash and ornaments at gun point, the police said.
The total cost of the valuables and cash looted was not immediately known, police said.
A case has been lodged and SSP Jogendra Kumar has directed the district police to launch combing operations to nab the culprits.
The incident occurred at a time when the issue of law and order has been under focus in the Uttar Pradesh.
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