Mattress maker Kurlon today said it is targeting a revenue growth of 25-30 per cent in the current fiscal year, on the back of healthy demand.
The company had reported over Rs 1,000 crore revenues last year, according to Kurlon managing director Sudhakar Pai.
"This year we should be able to grow anywhere between 25 and 30 per cent," Pai told PTI.
The Bengaluru-based company claims to enjoy over 40 per cent market share in the organised mattress industry.
The total mattress industry is pegged at Rs 6,000 crore,of which the organised segment accounts for 25 per cent.
Pai said the company has the ability to grow at 40-50 per cent in this segment.
Kurlon, which introduced sofas two to three years ago in its own stores, is embarking on a pan-India rollout for the same and expects the segment to capture at least 5 per cent market share in the Rs 12,000-crore industry in two years.
"Our revenue (from sofas) is less than 1 per cent of the turnover, but we feel this is a very strong growing area. We should be able to grow anywhere between 60 and 70 per cent in this segment in days to come," he said.
The company, which has invested Rs 20 crore in the sofa business so far, and has a facility in Bengaluru, is also planning to add two to three manufacturing plants for sofas.
"In a couple of years when the demand picks up, we should be able to open two more factories. One would be in Gujarat and the other could be in Assam or Bhubaneshwar," he said adding that the factories' locations are not finalised.
Kurlon, which retails sofas in the price range of Rs 25,000 to Rs 1,75,000, has 31 owned-stores under the brand Home Komfort and plans to take this tally to 200 by FY19-end.
"At present (it is) company owned, but we will soon go to the franchisee model as well," Pai said adding that each store entails an investment between Rs 10 lakh and Rs 50 lakh.
He said the company is also scouting for opportunities to grow inorganically in the home comfort category and is "seriously" pursuing it as the firm is debt-free.
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
