'Life Mantras' by Subrata Roy tops in Nielsen BookScan

Recently unveiled book brought out by Rupa Publication pushes Manorama Yearbook 2016 into second spot

'Life Mantras' a book by Sahara Group chief Subrata Roy has topped the non-fiction category of Nielsen BookScan.

According to Nielsen best-seller list, the recently unveiled book brought out by Rupa Publication, has topped the non-fiction book list this week, pushing into second spot the popular Manorama Yearbook 2016.

The Nielsen BookScan service is the world's largest continuous book sales tracking service operating in India, the UK, Ireland, Australia, US, South Africa, New Zealand, Italy, Brazil and Spain.

It collects total transaction data at the point of sale directly from the tills and dispatch systems of all major book retailers. Nielsen BookScan collects data from online and offline booksellers, including Bookadda, Crosswords, Connexion, DC Books, Flipkart, Indiatimes, Infibeam, Landmark, Landmarketail, Capital Book Depot, Rediff, Odyssey, Pageturners, TV18 Homeshopping, WH Smith India, ebay, Mahindra Retail, Reliance Timeout, and Snapdeal etc.

In his book, Roy puts forth the "various psychological and emotional aspects of life, vis-a-vis the basic instincts inherent in all human beings."

The book, is the first in the "Thoughts from Tihar" trilogy penned by Roy while in judicial custody in Tihar Jail in connection with a long-running investor refund case, running into thousands of crores of rupees, with the markets regulator Sebi.

The forthcoming books of the said trilogy are "Think with Me - How to make our country ideal", and "Reflections from Tihar - A book on Tihar Jail".