He invoked BJP ideologue Deendayal Upadhyay to make these comments while addressing the BJP Council meeting here in Kerala, a state with substantial Muslim population, where the party is seeking to expand its base.
He maintained that his government's mission of 'sabka sath, sabka vikas' is not a political slogan but a commitment to ensure welfare of the last man in the society.
"These days, the definition has been distored. Even nationalism is cursed these days," he said.
While talking about life and contribution of Upadhyay, Modi quoted him as saying, "don't reward nor rebuke Muslims. Empower them. They are not items of vote market nor are they substance of hate. Treat them as your own."
He insisted that for BJP nobody is a "pariah".
At the conclusion of the two-day BJP conclave, the Prime Minister traced the party's journey from the days of Jan Sangh and asserted that "we never compromised with our ideology".
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