The transaction will see a merger of both teams and products, helping Ruplee evolve into an omni-channel payment platform from an app-only play, in addition to expanding its cashless payment experience to more verticals beyond food where it already enjoys a first-mover advantage, the company said in a statement.
Chadda, the Paylo.In founder, said: "With both the Ministry of Finance and the Reserve Bank of India recently announcing guidelines to push digital payments and card acceptance infrastructure, the real opportunity for us is now to build on and scale further Ruplee's current outreach."
"The rich experience in the Indian e-commerce market that Rohit and Paylo's team bring will enable us to rapidly scale and congeal our position as a market leader," Ruplee founder and CEO Natasha Jain said.
Ruplee launched its operations in October 2014 to capture the offline payment space in the dine-in segment. Today, the company partners with over 300 plus restaurants across Delhi NCR.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
