: isteel, a reputed brand in manufacture and marketing of construction steel for over 20 years, announced Commonwealth Games weighlifting gold medalist Sathish Kumar Sivalingam as its brand ambassador.
The company's Chief Executive Officer G Gautam Reddy praised the ace weightlifter, who won a gold medal in the Commonwealth Games in Gold Coast earlier this year, also unveiled its new brand identity.
Expressing happiness on the association with the Vellore born Sathish Sivalingam, he said, "We wanted to associate our brand isteel with a sportsperson from Tamil Nadu and he is the best choice since he is an inspiring personality, given his humble beginnings, and the success he has achieved."
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