The model can be booked at any authorised dealership of the company with an amount of Rs 11,000 from September 11, Tata Motors said in a statement.
"With the Nexon, we have set new benchmarks in India's fastest growing SUV segment," Tata Motors President Passenger Vehicle Business Unit Mayank Pareek said.
The Nexon will compete with the likes of Maruti Suzuki's Vitara Brezza, Ford Ecosport, Honda WR-V and Hyundai Creta which are priced in the range of Rs 7.1 lakh and Rs 14 lakh.
"As per our turnaround strategy, we are working with a renewed focus and energy to improve our market share and bring products faster to market," Pareek said.
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
