Thomas Cook targets high potential woman traveller segment

Integrated travel and travel related financial services company Thomas Cook (India) today launched innovative packages for mothers and mothers-to-be.
These packages feature easy to access short-haul international destinations like Singapore, Dubai (including a stay in the resort destination of Ras-Al-Khaimah), Thailand, Sri Lanka, Oman, Maldives and Mauritius, the company said in a release here.
"India's mommy travellers are the next growth drivers and our product teams have developed packages personalised to serve their needs," Thomas Cook India President and Country Head - Leisure Travel, MICE, Thomas Cook (India) Rajeev Kale said.
---------------------------------------- Irrfan Khan named brand ambassador of Treebo Hotels

Treebo Hotels today said it has roped in Bollywood actor Irrfan Khan as the brand ambassador.
"Irrfan is a rare blend of talent and versatility and his personality mirrors Treebo's brand persona," Treebo Hotels Director-Marketing Shubham Khurana said in a release issued here.
The budget segment hotels have always been perceived as the ugly duckling in the hotel industry and rightly so because of the quality of experience they offer. Through this campaign, Treebo Hotels wants to make people aware of delivering a quality stay at its properties, the release said.