Reflecting on the box office debacle of "Thugs of Hindostan", director Vijay Krishna Acharya says people did not like that Aamir Khan's character was inherently flawed.
Acharya said he wanted to challenge himself with the story starring Amitabh Bachchan, Aamir, Katrina Kaif and Fatima Sana Sheikh. He hopes the film will get its due later.
"What excited me to do 'Thugs of Hindostan' was to make a film in the large format about a character, who is not inherently noble. That is what the mainstream Indian audience has not liked, especially when it is played by Aamir Khan. The same story, if it is more heroic, is easier to pull off.
"But that did not interest me. I don't want to make films that are constantly pleasing the audience, it is not my tradition. We have to challenge ourselves. I will do films I want to make. I will never make a film for commerce. I don't want to run after a star, I don't think they are important. Films make stars and stars never make films," Acharya told PTI in an interview.
According to the director, there has been a shift in the audience's perception.
"There is an audience that is exposed to international content. They are interested in the content. Having said that, the big films will stay. People go to theatres to see newer things. Content should be the king."
"In all the years that I have seen other people's work and my work, I have realised that you should never try and analyse success and failure, my reasons for it not working could be completely different from you. I don't want to make a perfect film because perfect films are boring and cold."
"Purely as a filmmaking experience, there were several departments that worked much better than anything else I have seen in Indian films. I can say this with no personal humility or false modesty. A lot of effort was put in. Maybe the things that we thought were the strength of a film ended up becoming its weakness. It is over, it is done."
"...Those lessons are private and that come into your private space and sometimes one wants to articulate it or not articulate it. There are many things that I want to change. There are many learnings. But that should be spoken at a different time."
"I believe there are very few people who write in Hindi. Those reading it in Hindi are also very few. There is an India that these stories talk about, which living in Mumbai, I feel I am losing touch with. I am from a small town, I feel like listening to stories that are a little more rooted."
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
