Answers to the Strategist quiz #565

Answers to the Strategist quiz

1. Connect a wealthy industrialist from the 1700s who started his career as a teacher of calligraphy and a carver of gravestones, Sherlock Holmes and the ad agency Ogilvy and what do you arrive at?

1. The Baskerville typeface that was designed by John Baskerville in 1750 as a part of an ambitious project to create books of the greatest possible quality. Ogilvy has recently changed their logo with this type face

2. Name the brand that is launching a campaign to champion paternity leave for dads this Father’s Day. It  wants to challenge stereotypes around men as caregivers to spark a cultural movement around paid paternity leave.

2. Dove’s Men+Care

3. This compnay was founded in 1901 and was named after the founder’s wife Olaga__Queeny. It’s first product was saccharine and in the last 25 odd years it has been described as an “example of American Corporate Evil”. It’s name is no longer going to exist after the 8th of June 2018. Why is it so? Name the company also.

3. Monsanto Corporation. It recently has been bought over by Bayer of Germany

4. What is common to Samsonite, Prada and cosmetics company L’Occitane International.

4. They are all listed on the Hong Kong Stock exchange

5. This was an ancient Greek colony in early antiquity colonised by the Greeks from Megara in657 BC and called ___. In the technology & computing industry a concept is based on the __ generals’ problem. It’s an agreement problem, in which a group of generals, each commanding a portion of this empire’s army, encircle a city. Every general agrees on a common decision. Bitcoins are considered to have a high level of __based on this concept. What is it. 

5. Byzantine fault tolerance is the dependability of a fault-tolerant computer system, particularly distributed computing systems, where components may fail and there is imperfect information on whether a component is failed

6. In 1927, this man was responsible for the creation and rolling out of the Charminar brand of cigarettes. It was an instant success and it garnered a major chunk of the market share in the erstwhile state of the Nizam in less than a year of its operations. This attracted the attention of the British American Tobacco Company (BAT), which acquired this brand in 1928-29. Following BAT’s entry, this person moved out to set up his own cigarette factory. In 1930, he created another cigarette brand. Name him and the brand.

6. Janab Mohammad Abdus Sattar, Golconda brand of cigarettes

7. Whose corporate tagline is “Little Parts. Big Difference”?

7. The YKK Corporation from Japan the largest manufacturer of Zippers in the world

8. In techie circles it’s the printed documentation manuals and generally it’s any paper based material like newspapers, books etc. These are connected with a particular term/buzzword, state it.

8. Treeware

9. Statement on a recently launched brand found on Instagram — “We sweep the world for beautiful fashion, hand-pick gems to fall in love with, then cut the price”. Name it. 

9.  AFound from H&M

10. Name the brand. 

10. The Edmund Hillary Clothing collection

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries is June 19 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.

There were six correct entries to Quiz no 565. The winner is Chabindra Patgiri from Guwahati