The Strategist Quiz (#275)
- Where would one find these products and why? Gorilla balls vitamin enriched malt candy, Touch of Yoghurt Shampoo, Northwoods Egg Coffee, Male Chauvinist “awfully arrogant” aftershave?
- Who took out a full page ad in the Wall Street Journal with the lines “Welcome, IBM. Seriously and why?”
- A product which film star Jeetendra endorsed some years ago is being revived with Malaika Arora as its new brand ambassador. Name the brand and the company that owns it
- Which company’s corporate mission or objective is stated as “Creating Kando Together”? Also mention what Kando means
- What are the three-inch Dorothy, and the two-inch Dotty?
- This brand has editions of its products inspired by the Hindu Gods — Lord Balaji, Lord Ganesh and Lord Shiva. It was established in 1915 and was named after the pseudonym of a leading Russian artist then. The artist’s pen name when translated into English meant “pencil”. Name the founder and the brand.
- What is the first-of-its-kind initiative that is linked to Yamaha’s scooter brand Ray launched in India recently?
- Who made this statement “I could prove God, statistically”?
- What is the term used to describe assorted orthodoxies that govern the thinking of key enterprise decision makers? It is the main means a company uses to make a profit. It includes the cultural norms and beliefs that the company espouses that is deeply held, widely shared, and rooted in the behaviour of the company. It also has a negative connotation when arrogance and resistance to change set in
- Identify both the images and establish the connection between them. An Indian connection.
| One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: October 16, till 8 pm. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate. |