Meta-owned photo-sharing platform Instagram has announced that it is connecting the Messenger and Instagram experience to bring some of the best Messenger features to the photo-sharing platform.
The company said it is rolling out new features on Instagram and Messenger in a few countries around the world, and it will expand globally soon.
"We are announcing an update to Instagram DMs by introducing a new Messenger experience on the app. Messaging has come a long way since we first brought it to Instagram. We have been exploring how messaging should evolve as we grow," the company said in a blogpost.
"On Facebook's family of apps alone, people send more than 100 billion messages to their friends and family each day. These days, we rely on video calls to hang out with friends, send memes and GIFs to communicate what we really think (but can't always say), and share funny photos and voice notes to stay in touch," it added.
Instagram said in their research, four out of five people who use messaging apps in the US say that spending more time connecting with friends and family on these apps is important to them, yet one out of three people sometimes find it difficult to remember where to find a certain conversation thread.
"With this update, it will be even easier to stay connected without thinking about which app to use to reach your friends and family," the company said.
"We are also adding more than 10 new features so you can stay close to your friends. Selfie stickers are a unique hybrid of Boomerang, emojis, and selfies - and a new way to react to conversations. Watch Together lets you watch trending videos with friends on IGTV during a video call. We are also introducing vanish mode, where you can set messages to automatically disappear after they are seen," it added.
The company said it is also adding more than 10 new features so you can stay close to your friends.
Instagram is also bringing familiar features from Messenger like replying to a specific message, forwarding a message, and customisable chat colors and themes.
--IANS
vc/svn
(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
)