3 min read Last Updated : Feb 14 2025 | 9:49 PM IST
Artificial Intelligence (AI), while reshaping workplaces and redefining efficiency, is also changing the organisations’ human resources departments. From recruitment to lead generation and real-time performance audits, companies are fast-tracking AI adoption to streamline core human resource functions.
In talent acquisition, AI has already become a game-changer. Amit Malik, head of employee relations at Hero MotoCorp, highlighted how AI-driven recruitment was replacing traditional manual screening. “Earlier, we relied on extensive cold-calling and manual resume matching. Now, AI automatically sources, screens, and matches candidates with job descriptions, significantly improving hiring speed and accuracy,” he said.
At the TiE Delhi-NCR HR Summit 2025, industry leaders emphasised how AI was transforming HR operations, making them smarter, faster, and more precise. Beyond recruitment, AI is enhancing sales efficiency and lead generation.
Sachin Tiwari, Head of Human Resources at Magicpin, shared how automation was reducing the legwork of identifying potential clients. “AI-powered bots now generate leads, schedule meetings, and filter hot prospects. This allows our teams to focus their efforts on closing deals rather than spending hours making cold calls,” he said.
Sahil Gupta, Head of Learning and Development at IndiaMART InterMESH, echoed this sentiment, noting that AI is redefining buyer-seller matchmaking. “We have leveraged AI systems and trained people so that we are able to debug, improve the efficiency of the codes, and train our people internally better. AI has improved productivity by giving us some real-time inputs and allows us to make informed decisions in less time,” said Gupta.
Even seemingly simple processes are undergoing a tech-driven makeover. Neha Mathur, Senior Vice President - People Success at Urban Company, described how AI is revolutionising service quality monitoring. “Previously, we conducted manual audits of before-and-after service photos from our partners. Today, AI instantly verifies compliance with standard operating procedures, eliminating the need for human review,” she said.
AI’s impact extends beyond automation, and it is reshaping the skills required in the workforce. HR leaders stressed that as AI takes over repetitive tasks, human roles will shift toward strategic and creative problem-solving. With AI’s rapid integration, the need for upskilling has never been greater.
Mathur noted that AI could either be a threat or an opportunity, depending on the response. “It is an important distinction to understand whether AI is going to take one's job or it's the person who is going to learn how to deal with AI. Skills like critical thinking and problem-solving will remain irreplaceable.”
Malik said that whenever new technology comes in, it opens up an alternative job market. “Aerial shots that once required helicopters and professional cameramen are now captured using drones. This has led to the emergence of an entirely new industry — drone piloting. Similarly, AI will create new opportunities rather than eliminating jobs, but upskilling and reskilling will be crucial,” Malik said.
As AI continues to redefine HR functions, it is equally important for companies to upskill their workforce. HR leaders at the conference agreed that upskilling was a bridge between redundancy and relevance.