KitKat

India has emerged as the largest market globally for KitKat, the iconic chocolate-coated wafer bar of Swiss food and confectionery major Nestle, driven by strong consumer penetration, product innovation and aggressive marketing investments, according to the company. India, which had been the second-largest market for the brand over the last 2-3 years, has now become its biggest market globally, underscoring India's growing importance for the iconic chocolate wafer brand sold in over 85 countries. "India is now the largest market for KitKat globally, and the brand has accelerated its market share growth over the last few years," Nestle India Chairman and Managing Director Manish Tiwary said during a recent media interaction. KitKat has now become the second brand in Nestle's portfolio, after Maggi, to emerge as the largest market globally. A decade ago, India was at number 10 globally for KitKat. As part of Nestle India's confectionery portfolio, KitKat contributed to strong moment

Strong position in the domestic foods market, innovative product portfolio, focus on distribution expansion and improving out-of-home consumption will help Nestle achieve better growth, say analysts.

FMCG major reports robust fourth-quarter performance driven by strong volume growth, higher advertising spends, and broad-based gains across product categories

Swiss food giant Nestle says about 12 tons, or 413,793 candy bars, of its KitKat chocolate brand were stolen after leaving its production site in Italy earlier this week for Poland. The company, based in Vevey, Switzerland, said in a statement on Friday that "the vehicle and its load are still nowhere to be found". The shipment of the crunchy bars, made of waffles covered with chocolate, disappeared last week while en route between production and distribution locations. The chocolate bars were to be distributed throughout Europe. The missing candy bars could enter unofficial sales channels across European markets, the company said, but if this does happen, all products can be traced using the unique batch code assigned to individual bars. A spokesperson for KitKat said that as a result, consumers, retailers and wholesalers would be able to identify if a product is part of the stolen shipment by scanning the on-pack batch numbers. If a match is found, the scanner will be given clea

Nestle India will invest ₹225 crore to add a new Munch production line at its Sanand facility, boosting capacity to meet rising demand for confectionery products

By the end of the year, we will digitise entirely from supply planning to distribution, says Manish Tiwary, chairman and managing director, Nestle India

The number of permanent employees in Nestle India fell 3.8 per cent in FY25, though the maker of Maggi and KitKat increased its capex and is investing in new capabilities and capacities. The total number of on-roll employees of Nestle India was 8,419 in FY25, as compared to 8,736 a year ago. The increase in the median remuneration of employees in last fiscal year was 4.9 per cent. "The median percentage increase made in the salaries of employees other than the managerial personnel was 5.2 per cent while the increase in the remuneration of managerial personnel was 3.5 per cent," said Nestle India. Nestle India, which reported over Rs 20,000 crore sales in FY25, increased capex level from 1.8 per cent of sales in 2015 to 10 per cent of sales in FY25, said its outgoing Chairman Suresh Narayanan, while addressing the shareholders. The maker of Maggi, Nescafe and KitKat has already announced a succession plan, appointing Manish Tiwary as a Director and Managing Director for a five-year

The repercussions continue to weigh on the Swiss company's revenue after shoppers switched to cheaper, better advertised or more innovative brands, eating into Nestle's market share

Strong demand for Nescafe classic and Nescafe sunrise drives double-digit growth of beverage portfolio

Nestle India's net rose 8.27 per cent to Rs 4,583.63 crore during the period under review. It was at Rs 4,233.27 crore in the corresponding period of last fiscalpress

The maker of KitKat chocolate and Nescafe coffee, which follows the January-December financial year, surpassed Bloomberg's net profit estimates of Rs 785.3 crore

During the quarter, the company launched three products -- Resource Fiber Choice, for gut health solution; Everyday Zero, the dairy whitener with no added sugar; and MUNCH breakfast cereals

Domestic sales of the maker of Maggi noodles and KitKat chocolates were up 13.9%

The Swiss processed foods maker has significantly upped investments in its Indian subsidiary to expand its penetration in 'rurban' markets

The firm currently operates nine plants in India and is eyeing new locations to set up manufacturing capacity

Nestle India, which makes Maggi noodles, KitKat chocolate, sees 'early signs of softening' in sale of some commodities

FMCG major Nestle India on Friday apologised for wrongly depicting Manipur's Keibul Lamjao National Park location in Meghalaya on the packaging of its KitKat chocolate

While its domestic business, which makes up over 90% of its topline, grew 10.1%, exports declined 7.7% during the quarter

Strong resilient portfolio, along with recent ready-to-eat launches and focus on rural distribution, indicate good growth potential

The Luxembourg court found that Nestle had failed to show that consumers in enough EU countries recognised the shape as distinctive