Brightcom Group Ltd

Brightcom Group Ltd

Brightcom Group Limited (Formerly known as Lycos Internet Limited) is a leading global provider of comprehensive online or digital marketing services to direct marketers brand advertisers and marketing agencies. The Company offers digital marketing solutions to businesses agencies and online publishers worldwide. Lycos Internet connects Advertisers with their Audience across any form of Digital Media using its massive local presence to deliver appropriate messages to the right audience through the most relevant Digital channels. Lycos Internet Limited has a global presence with offices in over 24 countries. The Company is also a Global Information Technology Implementation and Outsourcing Services Provider with an exceptional track record of providing high quality on-budget and on-time solutions to demanding clients. Its' business knowledge in key verticals helps to provide solutions that are customized to address the specific needs while focusing on maximizing value of Information Technology investments such that clients can achieve their business objectives. It provides End-to-end Enterprise Solution Offerings and Specializing in ERP Solutions Microsoft and Open Source Systems development.The Company was incorporated on 28th January 1999. In 1998 the founders Suresh Reddy and Vijay Kancharia formed USA Greetings in USA and renamed Brightcom Group Limited as Ybrant Technologies in 2000. In 2004 the Company changed its name to Ybrant Digital and started offering tools and services to digital ad networks. Later in 2018 Lycos Internet Limited was changed to Brightcom Group Limited. In 2006 the Company acquired MediosOne in US for US$ 4.5 million thereby entering into the front-end digital marketing space.In 2007 it acquired AdDynamix in US for US$ 10 million. It raised US$ 30 million from a few private equity firms.In 2008 Company acquired Online Media Solutions in Israel for US$ 13 million giving a foothold in European digital markets.In 2009 the Company acquired Dream ad based in Argentina for US$ 11.5 million. It acquired Max Interactive based in Australia for US$ 8.3 million.In 2016 the Company launched LYCOS LIFE Brightcom programmatic video platform and Apollo LYCOS JV.During year 2015-16 the Company and Apollo International Limited formed a Joint Venture Company Apollo Lycos Netcommerce Limited. During the year 2016-17 the Company formed a wholly owned subsidiary LIL Projects Private Limited.In 2019 the Company increased its service offerings in Artificial Intelligence and Machine Learning.The Company had 16 subsidiaries as of March 31 2020.The Company has 16 subsidiaries as of March 31 2022.