The travel bug is mutating: Event-driven gig journeys are the new thing

Indian travellers are increasingly choosing customised travel destinations centred around music concerts and sports events

With increasing prosperity and rising levels of disposable income, Indian travellers are also diversifying their travel visions, the latest of which is the so-called ‘gig tripping’, or planning international travel around music concerts and sports events.  

 

Data from EaseMyTrip reveals how this evolution in travel preferences has led to a 20% rise in bookings for destinations hosting major concerts and sporting events during November/December 2024.  

 

“Around 40 per cent of Indian travellers are willing to fly short-haul for events, while 35 per cent are considering long-haul destinations,” says Nishant Pitti, CEO and co-founder of EaseMyTrip. “The trend extends beyond music