Page 250 - News
Indian companies need to adopt healthy international habits: Maurice Rozet
Interview with Chairman, Alexander Hughes
 "Indian companies need to adopt healthy international habits: Maurice Rozet")
A secret about analytics
Clean and structured data is a big challenge in the telecom space
 "A secret about analytics")
The consumer as brand ambassador
In direct selling, the distributor has a job that goes beyond plain selling
 "The consumer as brand ambassador")
Our aim was to educate consumers about the benefits of unpolished dal: Amit Sridharan
Interview with General Manager (pulses), Consumer Products Business, Tata Chemicals
 "Our aim was to educate consumers about the benefits of unpolished dal: Amit Sridharan")
Book Extract: Seize the moment
In times of change companies need to reconfigure existing structures to allocate resources to new opportunities. That can mean wresting control from powerful people, says a new book
 "Book Extract: Seize the moment")
 "Making celebrities accountable")
5 yr age relaxation for Guj riots victims' kin in central jobs
The Intelligence Bureau is seeking applications to fill up 514 posts
Cos devising new ways to hire, retain women talent: experts
Sebi's decision to make it mandatory for every listed company to have at least one lady director on its board is likely to open thousands of boardroom position for the fairer sex
IIM-A wraps up placements for agri biz programme
Meanwhile, three students opted out of the placement process this year to launch their own entrepreneurial venture
 "IIM-A wraps up placements for agri biz programme")
Book Extract: From the horse's mouth
Using CEOs in advertisements can create a perception of warmth and trust among consumers, says a new book
 "Book Extract: From the horse's mouth")
Goa ad award fest in a spot
After last year's fiasco, several big names from the advertising world have decided to skip Goafest
 "Goa ad award fest in a spot")
Shyamal Majumdar: Are you a shark or teddy bear?
Corporate trainers say there are owls, foxes and turtles as well and all of them can be useful depending on the context
Micromax gets MAd for ads
The Gurgaon-based company, leading other Indian handset makers, aims for a new revenue stream by giving users free talktime if they watch some ads
 "Micromax gets MAd for ads")
Fast-food chains discover revenues are a click away
Quick-service restaurants are encouraging orders through apps and sites to benefit both brand and user
 "Fast-food chains discover revenues are a click away")
New bikes bank on the X factor
Late entrants in motorcycles are packing their models with intuitive and car-like features to stand out
 "New bikes bank on the X factor")
Students' Corner
Do you think the announcement of a research fund in the interim budget is enough to boost research work in the country?
 "Students' Corner")
Start-ups give fillip to B-school placements
Sees 100% job offer acceptance by students. Start-ups also willing to benchmark their salaries in comparison to their larger competitors
 "Start-ups give fillip to B-school placements")
Kanika Datta: Winning friends and influencing voters
The notable point about Narendra Modi's campaign is that, like Arvind Kejriwal of the AAP, the BJP's prime ministerial candidate is able to attract legions of ardent volunteers