Page 266 - News

India reports positive hiring plans for Q1 of 2014: survey

ManpowerGroup thinks most of these jobs will be in mining, construction and services sector

Fastrack rides further on the path to accessories

In order to reduce its dependence on its jewellery business, Titan is focusing more on the lifestyle accessories business that includes watches, sunglasses, bags, belts and wallets

Mainstream campaigns increase TV usage of online players

TAM data shows internet shopping sites have grown in ad volume, while DTH service providers and real estate players have curtailed their time on television, over a three-year period

Stretching the assembly line

To take full control of its supply chain, auto market leader Maruti Suzuki is slowly transforming the assembly lines of its vendors

Big brands, bigger purpose

The Aditya Birla Group, whether with its corporate campaign that retains a connect with the masses or its Birla Sun Life-Yuvraj Singh campaign to inspire un-insured India, has been setting examples fo

Nano's boon turns into its bane

Tata Motors has been keen to correct a positioning mistake for quite some time but sales continue to flag

Making the right connection

Effective multi-channel communication at every touch point can help make marketing messages timely and personal without encroaching upon customer privacy

Is sustainable advantage sustainable?

The Strategist top five

We came to be seen as a young and technology savvy brand: Samar Singh Sheikhawat

Interview with senior VP, marketing United Breweries

Grow leaders from within rather than hiring from outside: Rajiv Krishnan

Interview with Partner and Leader, People & Organisation Services, EY

Rediscover market needs

Looking at customers through the functional, emotional and co-temporal lens can lead to breakthrough innovation

@CERN most effective in Twitter communication

Capgemini wins BS Quiz

Contest had participants from over 75 B-schools as well as employees of companies like HDFC Life, J P Morgan, Indian Oil and Tata Consultancy Services

Corporate India on ego trip at IIT campuses

Denied day-one placement slot, many skipped process or reduced hiring

Liberal arts institutes making a comeback

The likes of Jerry Rao, Sanjiv Bhikchandani and others are now investing in social sciences - but courses don't come cheap

Beyond the hefty pay packet

Job profile, growth opportunities & company ethos weigh equally on minds of employees rather than just fat paycheques

Hyatt will bring all its brands

Eric Brun, vice-president, brands, Hyatt International, says new hotel brands are more readily accepted in India than China

Turning around Ezone

Kishore Biyani's electronics chain has taken steps to see a 30% growth in stores

Panjab Univ beats IITs, JNU in varsity rankings in BRICS nations

China leads the rankings