Page 276 - News

Poll year beckons B-school students to intern in politics

Cong & BJP preferred parties; AAP runs internship programmes of up to two months

Digitisation leads to a peppier PIX

Multi Screen Media is reworking the branding of its English movie channel

Students' corner

How brands beat slowdown

The hidden tale of modern retail's eventful successes

Ashok Leyland banks on new launches to stir up flagging CV market

Launching smaller vehicles, it plans to reach out one-on-one to customers

Pramath Raj Sinha & Mrudula N S: University rankings - To be or not to be?

While they provide data-points for students to make better decisions, they also act as beneficial benchmarking tools for universities

CAT 2013 begins tomorrow

Testing window for entrance into 13 IIMs, along with over 100 other non-IIM B-schools to end Monday

How brands beat slowdown

MRF trumps Apollo in home market

The Chennai-based tyre brand has not only grown faster but has done so profitably and without taking undue financial risks

IIM-A moves up to 39th spot in The Economist MBA rankings

IIM-A is the only Indian B-school to get ranked in The Economist full-time MBA programmes ranking since the last four years

Self-critical companies see better appreciation in share prices over time: Ben Dattner

Interview with, Executive coach & organisational development consultant & Founding Principal, Dattner Consulting

Dial a better deal

Just Dial is moving beyond search into becoming your virtual assistant that can deliver anything you want

Mercedes gets its mojo back

After six years of indifferent performance, it sold more cars than market leader Audi in the July-September quarter

Don't underestimate malware

Cybersecurity is a popular topic of discussion among IT professionals. But some businesses don't quite grasp just how much malware is out there

The Strategist top five

The aim of the promo was to drive mobile internet adoption in rural areas: Anuradha Aggarwal

Interview with Senior VP -Brand Communication, Insights and Online, Vodafone India

Style is not a cure-all

Just dressing up well for a meeting is not enough; it is important to ooze confidence and authenticity

Reinventing retail

With the growth of online shopping, traditional brick-and-mortar retailers need to evolve rapidly

Retail must adopt technology faster

There is a lot of technology available that can make life easier for the customer at the point of sale. Retailers must make the most of it, now

Pre-placement offers bring cheer to B-schools

Offers at leading B-schools better than last year even as pre-placement season yet to conclude