Actor and convenor of FICCI Frames, eastern region, Prosenjit Chatterjee, has been witness to some of the biggest changes that have taken place in the film industry of Bengal in recent years.

I expect the industry to grow at 70-80 per cent annually: Prosenjit Chatterjee

Business Standard

When Ramesh Ramanathan rejoined Starling Holiday Resorts last year as managing director, the task was cut out for him. The company was weighed down by huge debts, which meant it was not able to refurbish its resorts. The competition was relentless. Sterling Holiday Resorts was beginning to look like an also-run in a market it had created way back in the early nineties. A year on, Ramanathan is a happy man &mdash; his plans to refurbish the brand has started paying off.

We did not want to put money only into marketing: Ramesh Ramanathan

Historically, second decade of the 21st century is witnessing the rise of global innovation competition. Thus Silicon Valleys of the future are expected to emerge from Taipei, Shanghai, Helsinki and Tel Aviv. India should be an exciting player in this competition and it should play to win. India has begun well by declaring the decade of 2011-20 as the decade of innovation.

Innovation: A journey from the mind to the marketplace

The focus of functional marketing is very different from that of business-market strategy. Functional marketing is about implementing a chosen business direction in the market. Functional marketing managers need to translate that business direction into a concrete product-price-distribution-communication consumer experience in the marketplace. Therefore, their approach to consumer insight is through the prism of the brand and/or the category, or even the product.

Customer insight for business strategy

When Hippocrates said, &ldquo;Let food be your medicine and medicine be your food,&rdquo; he couldn&rsquo;t have emphasised enough on the importance of eating right. And to aid you to this end, former cricketer-turned-businessman Dilip Doshi launched an all-organic products store, christened Organic Haus in Mumbai, earlier this month.

Housing nature's goodness

Canton-headquartered quick service restaurant (QSR) company, Dunkin&rsquo; Brands Group, Inc, the parent company of Dunkin&rsquo; Donuts and Baskin-Robbins, will open its first Dunkin&rsquo; Donuts restaurant in New Delhi in the first half of 2012. Dunkin&rsquo; Donuts&rsquo; locations worldwide are mostly franchisee-owned and the same model will operate in India too. As part of the master franchise agreement, Dunkin&rsquo; will provide brand, product and marketing expertise and Jubilant FoodWorks will build, own and operate the stores in India.

Better late than never

Of the total e-commerce market, almost 80 per cent is online travel. Even in the Rs 2700 crore e-tailing market, Food &amp; Grocery is negligible as of now, with electronics, lifestyle, books etc dominating the products retail.

KIT: Online Grocery Retail in India

STEVE JOBS: THE EXCLUSIVE BIOGRAPHY 
by Walter Isaacson
* Published by Hachette India 
* Price: Rs 899
* ISBN: 9781408703748.
I HAVE A DREAM
by Rashmi Bansal
* Published by Westland 
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* ISBN: 9789380658384.
I, STEVE : STEVE JOBS IN HIS OWN WORDS 
by George Beahm
* Published by Harper Collins 
* Price: Rs 199 
* ISBN: 9789350292006.
THE HABIT OF WINNING 
by Prakash Iyer 
* Published by Penguin 
* Price: Rs 299 
* ISBN: 9780143068280.
CORPORATE CHANAKYA 
by Radhakrishnan Pillai 
* Published by Jaico Publishing House 
* Price: Rs 295 
* ISBN: 9788184951332.
MEN OF STEEL 
by Vir Sanghvi 
* Published by Lotus 
* Price: Rs 95
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BUSINESS ETIQUETTE : A GUIDE FOR THE INDIAN PROFESSIONAL 
by Shital Kakkar Mehra 
* Published by Collins Business 
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* ISBN: 9789350291085.
FISH! 
by Stephen Lundin 
* Published by Hodder &amp; Stoughton 
* Price: Rs 150 
* ISBN: 9780340819807.
FREAKONOMICS 
by Steven D Levitt

The top 10 business bestsellers

    After the recent tragic killing of Trayvon Martin in the US, this brand has unintentionally taken on the role of brand representative for the shooting protests. Name the brand and state the reason.

The Strategist Quiz (#247)

With 10 million Indians now on Google+, the newest social media platform, users are now seeking ways how best to use it.

Camping in Googleland: Social animals discover new tools

&lsquo;Dudh si safedi, Nirma se aaye, rangeen kapda bhi khil khil jaaye&rsquo;. Did you just read these words or find yourself humming them in your head? Most of you would surely be able to complete the rest of the jingle - &lsquo;sabki pasand Nirma, washing powder Nirma!&rsquo;.

Old but not ageing

With the changing trends and lifestyles, every five years the categories which advertise aggressively also change. Back then in 1996, during the Wills cricket World Cup, held in the sub-continent, Coca Cola came up with a campaign that said &mdash; Official Sponsors of the World Cup.

Ad wars: Recycling in different forms

    Director Sajid Nadiadwala is convinced that Housefull 2, which releases today, will be a blockbuster, riding on its previous box-office success.

Lucky twice over? 

Here is some bad news for ultra-luxury brands wanting to set up shop in India. A study by CPP Luxury Industry Consultancy reveals that more than 60 per cent of India&rsquo;s ultra rich buy stuff abroad, especially in Dubai, followed by London and Hong Kong.

The ultra-luxe feel

Holiday season has just begun, but do you want to do something different this year? Forget the beaches and hill stations and take your family out on a car-crazy trip. We list some of the best places to visit if you want to see and experience the finest automobiles and motoring-related activities in the world.

Power trip!

In a world that has just finished acknowledging the 150th birth anniversary of Rabindranath Tagore, there has been the expected spate of seminars, workshops, exhibitions, lectures &mdash; both national and international &mdash; as well as publications on his life and myriad contributions.

Partial picture

At the Canali store in New Delhi, a young man tries on a business suit as two attendants hover around, brushing the lapel of his jacket to remove traces of lint, ensuring that the jacket sleeves fall at the junction of the thumb and wrist, and checking whether the shoulder pads end precisely at the shoulder &mdash; all marks of a well-fitted suit.

Suits maketh the man

Can&rsquo;t choose between meeting Azzedine Alaia in his studio or having Claude Montana on my front row.

My Life My Style: Narendra Kumar

Not paid their salary for months, unsure whether to leave and look for another job, employees have been hit the hardest by the troubles at Kingfisher Airlines.

On a wing and a prayer

For someone who is a part of most group exhibitions, has a relationship with galleries all over the country, and is on buyer lists, it is strange that Laxma Goud is less well-known than he ought to be. Or, perhaps, that should read that he is somewhat less well-known as a person and an artist, though his art, at least, is well enough known.

The randy goat, and other lusty art

For several months, Lalit Modi&rsquo;s Twitter account had been silent. This was unusual, because Modi used to be an unstoppable tweeter; one intemperate tweet had even caused him legal trouble. But the account revived on Tuesday, April 3, after the inauguration ceremony of the fifth edition of the Indian Premier League in Chennai.

Looking back in  Sanity

- Find Specials News, Features, Analysis and more at Business Standard. Full coverage of Goafest 2014

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