Will Pond's for men find enough takers?

HUL's reported plans to extend the brand to men's grooming could face hurdles in attracting men in the masstige segment ...

Image1

Deals, internet and sales staff can sway the consumer

16 Apr 2014

Nielsen has recently looked at seven facets of the Indian consumer

Image1

Fabric brands stitch up the ingredient story

15 Apr 2014

Raymond hangs its latest communication on a new hook - wool for summers -while Birla Cellulose of Aditya Birla Group has focused ...

Image1

Toyota tweaks Camry's design to counter Hyundai

15 Apr 2014

In terms of traditional leader and traditional challenger actions, their positions have been switched

Image1

Nilgiri's to boost Future grocery plans

14 Apr 2014

The expected acquisition to widen southern presence, even after likely rebranding

Image1

Packaging more important for brands in India

14 Apr 2014

Packaging is more important to consumer satisfaction in developing countries than developed ones

Image1

ETV gets a comeback script

13 Apr 2014

Viacom18 is subjecting the regional entertainment brand to a string of revamps to scale the charts that feature Zee and Star as ...

Image1

Battle for the bigger screen

13 Apr 2014

Cinemark, the nation's No. 3 theatre chain, has been promoting the growth of its network of extra-large movie screens, and Imax

Image1

Flipkart's flip could flop

13 Apr 2014

Game-changers like Google, Apple, Infosys and Amazon have one common thread, a peculiar trait they reflect - they are ...

Image1

Original content fires HBO's India plans

10 Apr 2014

Game of Thrones, its tentpole show, would help its premium HD play on Tata Sky

Image1

Myntra, Jabong, Koovs in pursuit of designer wear

10 Apr 2014

Small and medium retailers of ethnic and local brands, too, are going online

Image1

VIP moves to bag the youth's choice

09 Apr 2014

But Samsonite, stronger in mid-segment, might now look at volumes

Image1

Brand Sony will continue to focus on premium end: Kenichiro Hibi

09 Apr 2014

Interview with Managing Director, Sony India

Image1

Calvin Klein gets on Arvind's bridge to luxury

08 Apr 2014

The textile major has 90 per cent share in the segment, growing faster than luxury

Trendcasting for a helping hand in 2014

08 Apr 2014

The Indian consumer and her purchasing behaviour is perhaps the most fundamental building block of the Indian economy. At a time ...

Image1

Expert take: Brand Ranbaxy may be axed

07 Apr 2014

The OTC brands have high recall but the corporate brand may drag Sun Pharma down

Discovery unveils its offering for US brands

07 Apr 2014

What began with a sales pitch, ended with Oprah Winfrey, and in between featured two hours and 20 minutes of attractions like ...

Image1

Regional fashion chains hold their ground

06 Apr 2014

Despite the presence of national department stores like Central and Shoppers Stop in their markets, local insights and cost ...

Image1

Saathi to help ITC enter mass notebook market

06 Apr 2014

ITC is headed for the mass market when large multinationals are making a beeline for a share of the stationery industry

Quick Links


Back to Top