Amazon jungles, Antarctica show up in Indian travellers' plans

Image
Ruchika Chitravanshi New Delhi
Last Updated : Jan 20 2013 | 12:41 AM IST

The Indian traveller is thinking out of the box this summer. From the jungles of Amazon to a cruise to Antarctica, there is a genre of tourists opting for the road less travelled and experimenting with newer destinations across the globe.

While convenient destinations like Thailand, Malaysia and Singapore are the usual suspects, places like Greece, Piedmont, Jordan and Santiago are making their way into the itinerary of the Indian traveller.

“Most of this segment of tourists are well-travelled and have been to at least eight or ten countries. Sometimes, if the place being requested for is not on our list, we have made special arrangements,” said Arjun Sharma, managing director, Le Passage to India, a travel agency. Though this segment of tourists is small, it is growing.

According to industry experts, the tourists opting for unconventional spots are not necessarily the rich and high-end customers. Several youngsters, families, DINKs (double income, no kids) and independent travellers, too, are going on such holidays.

“These specialised, experiential and innovative products are becoming popular, and will drive the Indian tourism industry in the future. Travellers are evolving and the well-travelled are opting for tours that are different,” said Zubin Karkaria, chief executive officer and managing director of Kuoni (India and South Asia).

The strengthening of the Indian currency against the Euro and the Sterling is also leading Indian tourists to experiment with Europe, which has always been popular for destinations like Italy, France and Switzerland. Central Europe is now gaining popularity among travellers here.

“This year we are offering special packages for Germany. People are walking into our lounges to inquire about the place. It is not a run of the mill destination,” said Sabina Chopra, co-founder of travel portal Yatra.com.

Outbound travel is expected to increase 26 per cent this year to reach a record 12 million. One of the growth drivers is going to be Europe, according to industry players. “Places like Italy and Switzerland are in great demand with an increase of over 25 per cent in the travellers coming from India,” added Sharma.

“Europe has come back nicely this year, and so has the US. These holidays have become cheaper. Far East countries are considered to be year-round destinations, while Europe is a good summer destination,” said Rakshit Desai, executive director, Thomas Cook India. Thailand, Singapore and Malaysia — the traditional circuit for the Indian traveller — continue to attract the first-timers.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Mar 28 2010 | 12:22 AM IST

Next Story