AT&T lures T-mobile users

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Reuters
Last Updated : Jan 04 2014 | 10:56 PM IST
AT&T on Friday offered customers of No 4 US mobile provider T-Mobile a $200 credit to switch to its service, firing the first volley this year in what could become a price war that benefits consumers but plays havoc with profits across the industry. AT&T, the No 2 US mobile provider, announced the promotion after months of direct marketing against it by T-Mobile.

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First Published: Jan 04 2014 | 10:01 PM IST

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