Anil Ambani Group firm Reliance Media World today said it has partnered with BBC World Service for providing entertainment updates on the 33 stations on its radio BIG 92.7 FM.
The partnership allows for the entertainment updates from BBC to reach out to the audiences across the country, Reliance Media World said in a filing to the Bombay Stock Exchange.
BIG FM listeners can listen to BBC World Service programmes like BIG BBC Minute, BIG BBC Mulaqat and a weekly entertainment film preview show, it added.
"This takes our position in the market to a new level as BBC World Service programming will be accessible in several Indian states and cities for the first time ever," BBC World Service Head of Business Development (Asia Pacific) Neil Curry said.
"This alliance further strengthens our programming concoction offering to listeners," BIG 92.7 FM Chief Executive Officer Tarun Katiyal said.
BIG FM reaches cities like Agra, Ajmer, Aligarh, Allahbad, Amritsar, Asansol, Kota, Mumbai, Delhi and Kolkata.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app