Bike of The Year

The Hero MotoCorp Impulse walks off with the coveted trophy!

For a market that’s considered the second-largest for two-wheelers in the world, until now the segment was dominated by eco-commuters — and it still is. But the market is changing, and it is getting fragmented. Finally, consumers are getting more to choose from. Unlike the Car Of The Year category, this one didn’t have as many contenders, though it will rapidly change from next year onwards. However, for this year, there were three main ones that made it to the shortlist – the Hero Impulse, the Honda CBR 250R and the Bajaj Boxer 150. Of this trio, there could be only one winner, and that was the...

HERO MOTOCORP IMPULSE
From the very manufacturer of the eco-commuters comes, like a breath of fresh air, the Impulse. The Impulse is the bold new face of Hero MotoCorp. The company is now revitalised and dynamic and leading the charge is its on/off-roader. This bike is a true segment-buster — in fact, it’s a segment creator, treading new paths literally! For the price it is asking, it offers good build quality and excellent fuel efficiency too. And even if you are doing nothing extreme off the road (which it easily manages), it makes for a sprightly urban commuter as well. What more do you want? Congratulations, Hero MotoCorp — we look forward to more exciting bikes from you, if the Impulse is anything to go by.