Dr Reddy's to sell 2 Merck generics

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| This makes Dr Reddy's the first Indian pharmacueticals company to become an "authorised generics" manufacturer for a multinational. |
| Another Indian drug major, Ranbaxy Laboratories, is in the fray to launch the cholesterol lowering drug, simvastatin, in the US. |
| Ranbaxy had filed a Para IV challenge to the drug and is fighting a patents challenge on it. |
| Simvastatin, which raked in $5.2 billion in global sales in 2004, is the biggest drug in terms of sales after Pfizer's Lipitor (atorvastatin). |
| A victory in the court would have given Ranbaxy the coveted 180-day exclusivity period for marketing the drug. |
| The other drug, Proscar (finasteride), had a turnover of about $630 million in 2004. |
| Dr Reddy's share price rose 5.2 per cent on the Bombay Stock Exchange, the stock ending the day at Rs 1,177.95. |
| The Hyderabad-based company would have the right to launch the generic products, provided the six-month exclusivity was granted to any pharmaceuticals company, said a spokesperson for Dr Reddy's. |
| Confirming the development, an executive of Merck's Indian subsidiary said, "The agreement pertains to the US market only. This is Merck's first agreement of this sort with an Indian company." |
| In June last year, Merck had delisted its simvastatin patent from the "Orange book" in the US, much to the anguish of Ranbaxy and Ivax, which were eyeing the exclusivity period. |
| In the US, the term "authorised generics" implies an agreement under which an innovator drug company allows a generics player to launch a generic copy of its patented drug for a share in revenue. This guards the innovator company against any generic challenge. |
| The lure of a Para IV filing has diminished ever since authorised generics were allowed even in the 180-day exclusivity period. |
| Ranbaxy refused to see this deal as a setback. "In case of any first-to-file, we assume there would be an authorised generic. In fact, we consider it a norm and view it as a business opportunity for ourselves too," said a spokesperson. |
| But analysts see this as an encouraging shift of stance on part of Indian pharma companies that have so far been dependent on the patents challenge route. |
| "So far, authorised generics have posed a threat to Indian companies. Pitching themselves for the role is a smart way of working round the problem. While short-term benefits would be revenue flows, developing partnership potential will be the larger gain," said an analyst. |
First Published: Feb 02 2006 | 12:00 AM IST