Hindustan Biosynth Ltd (HindBio) will soon foray into the Russian market through a strategic tie-up with Dave Soman Association, a Russian company, for the distribution and promotion of its nutraceutical and herbal range of products. | |
| Talking to Business Standard , K S Chhabra, managing director of HindBio, said, "We are launching our nutraceutical and herbal range of medicinal products in Russia within the next six months." |
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| The company's nutraceuticals and herbal medicinal products are for diseases related to lifestyle disease segment, diabetes, cardiovascular, insomnia, lever, constipation and erectile dysfunction. |
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| "The agreement with our Russian counterpart has been decided in-principle and is expected to be inked in the next 45 days," said Chhabra. |
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| The company will initially launch its nutraceuticals and herbal products in Russia. Later, it will launch the products in a phase-wise manner in Belarus, Kazakhstan and other CIS countries. |
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| "After covering the Russia and CIS countries, our next target will be African and Latin American countries," said Chhabra. |
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| With the patients the world over shifting towards alternative medicine, the company is focusing on increasing its nutraceutical and herbal product range and foraying into new territories. |
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| Hindustan Biosynth is part of the Hindustan Group of Companies with the other two companies being Health & Hygiene Products (India) Ltd and Excel Greaves (India) Ltd, which are emerging corporates in the pharma sector. |
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