HMSI launches 250cc bike, eyes 20-25% growth

Image
Press Trust of India Kolkata
Last Updated : Jan 20 2013 | 9:33 PM IST

Honda Motorcycle & Scooter India today launched its first 250 cc sports bike in the country and hoped to grow sales volume by 20-25% despite sharp increase in interest rates.

"We sold 16.85 lakh units in FY11. In the current fiscal, we plan to increase it to 21 lakh units. We will continue to grow faster than industry. The turnover is also expected to jump to Rs 7,500 crore this year," Company Head Sales NK Rattan said here at the launch of the bike CBR 250R.

In order to meet the growing demand the company’s second plant at Rajasthan will begin production from the second half of this year. The new unit will be capable of producing 6 lakh units a year in the first phase.

"We invested Rs 500 crore in the second plant so far," Rattan said.

Speaking about the new sports bike, which is priced in the range of Rs 1.46 lakh to Rs 1.71 lakh ex-showroom Kolkata, Rattan said, "we plan to sell 30,000 units in India and export 10,000 units."

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 11 2011 | 6:13 PM IST

Next Story