JSL witnesses rebound, export orders approach pre Covid-19 levels

Even though the country is yet to lift the lockdown completely, JSL is recapturing its share in export markets and is ramping up domestic production volumes

steel
In May, JSL despatched 12,000 tonnes of export shipments, representing 40 per cent of its overall despatches
Jayajit Dash Bhubaneswar
2 min read Last Updated : Jun 05 2020 | 8:17 PM IST
The country’s largest maker of stainless steel, Jindal Stainless Ltd (JSL), is witnessing rebound in export orders.

Even though the country is yet to lift the lockdown completely, JSL is recapturing its share in export markets and is ramping up domestic production volumes. In May, JSL despatched 12,000 tonnes of export shipments, representing 40 per cent of its overall despatches. During June, the export shipments are projected to reach 18,000 tonnes, matching volumes of the pre Covid-19 period.

“We’ve adjusted our sails to weather the storm. We’re aggressively chasing export markets in the EU and Russia, which constitutes the bulk of our export volumes. Besides, we are also looking afresh at other markets like Korea and South America to maximise exports. We are optimising operations at our plants to align with the market conditions and we’ll be swift to respond to domestic demand upon revival”, said Abhyuday Jindal, managing director, JSL. For uninterrupted operations and smooth flow of goods throughout the supply chain, JSL is closely coordinating with local authorities.
Given the government’s focus on revival of MSMEs (micro, small & medium enterprises) along with planned relaxation of the lockdown, domestic demand of stainless steel is expected to pick up in a couple of months. The health and medical industry is opening up new avenues for the production of equipment and infrastructure made with stainless steel. Moreover, the government’s push towards infrastructure projects, along with robust demand from railways, will generate sustained demand for the industry. As more and more people switch to private modes of transport, demand from the two-wheeler segment where the company enjoys a majority market share, is bound to increase.

JSL has gradually ramped up operations since it recommenced its manufacturing facility in the first week of May, the company’s downstream facilities were operating at 40 per cent whereas the overall capacity utilisation stood at 40 per cent.  As the lockdown restrictions ease further, JSL hopes to expand production.

One subscription. Two world-class reads.

Already subscribed? Log in

Subscribe to read the full story →
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

Topics :CoronavirusJindal Steelsteel demandSteel exportsMSMEssteel production

Next Story