Rohit Misra appointed Rediffusion's president

Rohit Misra has been appointed President, Rediffusion – Y&R. His responsibilities will include leading the creative agency nationally in India as well as its Sri Lankan operations. The company said that  Rohit, who is currently the CEO for the Sri Lanka operations for Rediffusion – Y&R would take over  Mahesh Chauhan who has been promoted as the Group CEO. Rohit contributed to the launch of Airtel in Sri Lanka.