Turner names Rani Raad head of commercial ops at CNN Intnl

Will be responsible for commercial strategy, vision of CNN International

Turner has named Rani Raad Executive Vice President and Chief Commercial Officer of CNN International. The announcement was made by Gerhard Zeiler, President of Turner Broadcasting System International, parent company of CNN International.  

Raad will be responsible for the commercial strategy and vision of CNN International and will oversee its advertising sales, content sales, business development, international research and marketing activities. Additionally, Raad will keep his current responsibilities, managing Turner Broadcasting’s operations in Turkey, the Middle East and Africa.

This appointment follows a decision to directly align all of CNN’s international commercial activity into one organisation.

Zeiler said, “We are simplifying the organisation and establishing clear responsibilities. Rani is the logical choice for this ambitious challenge due to his track record leading CNN’s global commercial initiatives and his vast international network.”

Raad added, “Aligning the commercial streams for the world’s leading international news brand will help us deliver best-in-class solutions for our partners across all the diverse platforms where CNN has become a valued and ubiquitous presence.”