But this is not a new territory for the government. In 2014, the government launched the Deendayal Antyodaya Yojana — National Urban Livelihoods Mission (DAY-NULM) — to provide gainful self-employment to the urban poor and other essential services.
According to a Parliament reply, between 2014-15 and October 31, 2019, over 460,000 Self-Help Groups (SHGs) have been formed under the scheme, and 461,994 beneficiaries have been assisted for setting up individual or group micro-enterprises for self-employment.
Available documents stated that the mission had tied up with leading e-commerce platforms and others to provide market access to the products produced by the SHGs and other urban poor in association with states. Critics agreed that though the programme has made some progress, but it hasn’t met a lot of their expectations.