Modi, Kejriwal in book war

Books on both the leaders are in demand as people want to know more about them, say book sellers

Press Trust of India Varanasi
Last Updated : Mar 29 2014 | 12:18 PM IST
Apart from the fight for political supremacy here, Narendra Modi and Arvind Kejriwal are pitted in another battle -- involving books.

Books on the two leaders are in demand among people of this temple town which goes to polls on May 12.

"People here have been asking for books on Modi and one written by Kejriwal even before both declared their intentions to contest from Varanasi. However, the demand for the books is still on," said Amit Singh, who runs the Universal Book Co here.

Also Read

Books on Modi became popular after he was declared the BJP's Prime Ministerial candidate while demand for Kejriwal's books went up after AAP came to power in Delhi after the assembly elections last year.

However, book distributors say that Kejriwal has an edge over Modi when it comes to demand for books.

Currently, there are more than four books on Modi written by different authors available in the market while Kejriwal has around six books on him, besides 'Swaraj' written by himself.

In his book 'Swaraj', Kejriwal questions the existing democratic framework in India and proposes a way how the people of India can achieve true swaraj or self-rule.

"Books on both the leaders are in demand as people want to know more about them," adds Singh.

"The demand for 'Swaraj' rose after Kejriwal became the chief minister of Delhi," says Rajesh Jaiswal, who runs Indica Books here.

"Books on Kejriwal are more in demand among the youth. Also, intellectuals and people from academia prefer his books over Modi. It's not the case that those who read books on Modi do not belong to the thinking class, but since Kejriwal is a new kid on the block, everyone is curious about him," says Singh.

"Modi has not written any book, but books have been written on him. On the contrary, Kejriwal has written books and it's the primary source to know him," adds Jasiwal.

As for Umesh Chandra Srivastava, another bookstore owner and AAP supporter, he will ensure that he maintains a stock of Kejriwal's books.

"I didn't keep his books since mine is a shop dealing with academic books. But now I shall keep a stock of his books. People should know about his ideology," he says.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Mar 29 2014 | 12:00 PM IST

Next Story