Smt. Maneka Sanjay Gandhi launches the nationwide Bal Swachhta Mission

The Union Minister of Women and Child Development Smt. Maneka Sanjay Gandhi launched the National Bal Swachhta Mission in New Delhi today. The Bal Swachhta Mission is a part of the nationwide sanitation initiative of 'Swachh Bharat Mission' launched by the Prime Minister on 2nd October, 2014. Speaking at the launch of Bal Swachhta Mission, Smt. Maneka Sanjay Gandhi said that children can play a very important role in achieving a Swachh Bharat. She said that they can become ambassadors of cleanliness and motivate others to keep their homes, schools, and surroundings clean. Cleanliness habits should be imbibed in the children in informal ways like small games, poems, storytelling, conversation with children among others, she added. The Minister praised the message of cleanliness given by the children on the occasion through their innocent performances. The Minister said that the cleanliness drive has to be a nationwide effort and should include sustained measures taken up on a continuous basis.