Launchpad: Safe phone

Panasonic has launched a new smartphone dubbed as the Eluga Mark which comes in at a price point of Rs 11,990. The phone features a 5.5 inch display screen, 1.5 GHz Qualcomm Snapdragon octa core processor, 2 GB RAM and 16 GB internal storage which is expandable up to 32 GB via microSD card. The smartphone offers a 13 MP rear camera, LED flash and 5 MP front facing camera. The other features include 4G LTE connectivity, A-GPS and dual SIM support.

Go search

Mobile value added services firm Mahindra Comviva has launched Zerch, a mobile-based hyper-local deals discovery platform.

Zerch allows users to get access to deals and promotions being run by merchants in their locality. A subsidiary of IT services major Tech Mahindra, Mahindra Comviva has an extensive portfolio of mobile finance, content, infotainment, messaging and mobile data solutions. To begin with, the company will focus on categories like food and beverages, wellness and fitness and apparel. Mahindra Comviva has partnered with brands such as Burger King, Pizza Hut, Ferns N Petals and Javed Habib hair salon.

All terrain vehicles

Suzuki has launched two all terrain vehicle (ATV) models in India. While the Ozark 250 model is priced at Rs 5.45 lakh, the Quadsport Z400 model will cost Rs 8.5. The Ozark 250 is a versatile, leisure ATV with many practical standard features, automatic clutch, class leading performance, low maintenance design and a modern stylish look that provides complete value in true Suzuki style. The Quadsport Z400, on the other hand, is a sport-ATV for high-performance off-roading. Suzuki will sell their ATVs through authorised dealers in Delhi, Mumbai, Bangalore, Pune, Kolkata, Jodhpur and Hyderabad.

Be smart

Lenovo-owned Motorola has introduced five new variants of its android wear Moto 360 (2nd Gen) collection-three metal variants and two leather ones - for the Indian consumer. With the new smartwatch, users can get notifications and important information at a glance and respond to messages with voice. Compatible with both android and iOS mobile platforms, "Moto 360 is Wi-Fi enabled, keeps you connected even if your phone is out of Bluetooth range". The new watch has incredibly accurate sensors to track steps that you take while walking or calories you burn during the exercise and even gauges your heart rate. It is loaded with an accelerometer, ambient light sensor, a gyroscope, apart from a vibration and haptics engine. The watch has an optical heart rate monitor.